"I came away from the session with an overall direction of next steps...as well as some very practical tips, tricks and lessons learned from well-respected companies." June D.

"This is hands down the best event I've attended in years...MX far exceed anything I was hoping for...I'm impressed by the high level of UX professionals that attend MX." - Ryan W.

GENERAL CONFERENCE INFORMATION

Date: Sunday, March 4th & Monday, March 5th

Location: Julia Morgan Ballroom @ The Merchants Exchange Building (see map in the upper right)

Pre-Conference Workshops (optional): Sunday, March 4th, 8:30am - 12:00pm

Main Conference: Sunday, March 4th, 1:00pm - 5:00pm & Monday, March 5th, 9:00am - 5:00pm

Opening Reception: Sunday, March 4th, 5:00pm - 6:30pm

Check out: www.mxconference.com for highlights, videos and general program flow from MX 2011

Questions? Contact us at apevents@adaptivepath.com

PRE-CONFERFENCE WORKSHOPS

We are pleased to offer a pre-conference workshop session on Sunday, March 4th from 8:30am - 12:00pm before the main stage talks begin at 1:00pm. Both workshops will provide tips and tools through a 1/2 day of hands-on activites. 

*PLEASE READ: Workshops are not included in general conference registration. Add one to your order when registering. Capacity is limited. Both workshops run at the same time, so only choose one (unless you can be in two places at the same time, which is awesome).

Questions? Contact us at apevents@adaptivepath.com

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Measures of Success: How to Quantitatively Measure Your User Experience | Richard Dalton, Senior Manager of User Experience at Vanguard

How do you know if the user experience your team is slaving over is succeeding or failing? How can your team use data to make better decisions? Quantitative measures can help answer these questions and can complement more traditional qualitative research methods like usability testing.

Upon completion of the workshop each participant will have a solid understanding of the technique, have experienced several practical iterations, and will leave with the beginnings of a Capability Strategy that can bootstrap their own quantitative measurement efforts.

Watch video of Richard's talk "A Practical Guide for Measuring User Experience" at MX 2011. 

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Be Nimble, Be Quick: Agile Creative Leadership | Sarah B. Nelson, Founder and Principal, Tapir & Tine

Despite growing evidence that design can make or break a product, designers are still often seen as a cost center. We don’t do ourselves any favors. A lot of us insist on lengthy, expensive, start-from-scratch, research-heavy processes. Some of us are testy perfectionists, loners, or just not real collaborators. And still more spend precious hours creating documentation that is dated before it is completed. Sometimes this is appropriate, but most times it isn't.

As a leader, how can you transform your team from process followers into nimble design leaders? In this half-day workshop, we will use a diagnostic Sarah has developed to evaluate the state of your current team and develop an action plan for transformation. Through evidence-based criteria, we'll evaluate six foundational factors - purpose, roles and responsibilities, trust, agreed-upon approach, user involvement, and stakeholder engagement - your team needs to handle whatever comes your way. 

Watch video of Sarah's talk "Effective Creative Leadership" at UX Week 2011.

Pre-Conference Workshop FAQs

// Do I get access to a pre-conference workshop with my general session ticket? 

No. Registration for workshops is not included and is an additional $395 cost outside of general conference registration.

 // Can I attend both workshops?

Unfortunately not. They run at the same time (Sunday, March 4th 8:30am - 12:00pm) so only register for ONE.

 // Can I attend a pre-conference workshop if I do not attend the conference?

Yes. There are a limited number of seats available for each workshop allotted for people who cannot attend the full conference.  

// If I register for one workshop, but decide to change later, can I?

Maybe. We'll do our best to accommodate all requests to change. Since capacity is limited, we may not be able to do so.

// Will you feed me?

Yes. There will be a light breakfast before the workshops and lunch will be provided immediately after the workshops.  

// Questions?

Contact us at apevents@adaptivepath.com

// Check out: www.mxconference.com for highlights, videos and general program flow from MX 2011